DJW "Members for Members"

The convergence of hardware, software, and augmented and virtual reality is revolutionising the automotive development process. Join us for an evening of discussion around emerging technologies, a growing importance of human-centered design, and the transformation of OEMs towards digital product companies.

The host of this event will be our new DJW member: Goodpatch, an independent design company, driven by the mission to prove the power of design. The global design firm collaborates with a network of global corporate partners to solve complex problems with a human-centered approach. Their offering includes user research, strategy, UX/UI design and the development of apps and immersive AR/VR experiences. All of this is embedded in a powerful ecosystem that they shape with their partners through organizational design, namely in the creation of in-house design teams and ventures.

Goodpatch was founded in 2011 by Naofumi Tsuchiya after he moved back to Tokyo from Silicon Valley. Today with a highly diverse team of 160 people, across four studios in Tokyo, Berlin, Munich, and Paris, their partners include Renault-Nissan, R+V Versicherung, Mimi Hearing, Deutsche Börse, MUFG, Zenjob, emmy Sharing, and NTT DATA.

Next to client work Goodpatch develops in-house products which include Prott, a prototyping tool for mobile apps, and Athena cARVR, a mixed reality tool for designing and testing experiences around the connected car.

Impulses

• Tim Miksche, Founder / CEO, transferNET, Artisense Corporation Representative Director, Artisense Japan KK
• Philipp Viktorin, Head of Partner Management Asia, Elektrobit (EB)

Registration

Participation is free of charge.
Registration would have to be concluded by November 8.

Contact

Goodpatch Japan
Mr. Yoshinobu Tanaka
yoshinobu.tanaka@goodpatch.com